This month we hit some pretty important milestones in the IE business.  IE9 has now passed 20% usage share worldwide on Windows 7 as of the last day of August.  In the US, IE9 closed out the month at 28% share on Windows 7.  IE9 was built to take advantage of the unique capabilities of Windows 7 and it’s great to see more and more Windows 7 users picking IE9 as their browser of choice to get them to their favorite sites.

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Source: Net Applications, August 2011 (latest mainline browsers compared).

Growth of IE9 on Windows 7 is really just a reflection of how the web experiences we all enjoy get better when using a browser and operating system designed to put those experiences front and center.  Pinning sites like Facebook in Windows 7 is become increasingly popular among our IE9 users.

clip_image002[7]The good news is, more and more sites are adding this capability every day.  Recently popular travel search site, Kayak, implemented pinning and a dynamic Jump List for IE9 and Window 7.  Kayak does a really great job of allowing their customers “to easily compare hundreds of travel sites at once, in one comprehensive, fast and intuitive display.”  We think it gets even better in IE9 when you can pin Kayak right to your Windows 7 desktop.  Customers can now access "My Trips" and "Kayak Favorites" directly from the Jump List, giving customers the ability to check out existing ticketed travel and find new low fares from their city quickly.  Kayak is also helping to spread the word about their IE9 features via a notification on their site, which is pretty cool.

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Check it out.  Pin Kayak to your Windows 7 taskbar today along with your other favorite sites.  And, if you haven’t already made the move to Internet Explorer 9 on Windows 7, try it by visiting www.beautyoftheweb.com.

Roger Capriotti
Director, Internet Explorer Marketing