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1. Alimaggs

   
   Posted on: September 19, 2008 at 2:32AM  

   "I'm a PC and I sell fish"

   A good start, I reckon.  As lame as this sounds, I feel better represented with these adverts.

   As a PC user I do the following: Web design, game design and I'm currently editing two feature films.  Yes.  On a PC.  I have an HTC Touch Diamond phone that keeps me productive on the go.

   In addition to work, I also keep in contact with friends (Messenger), share photos, stream TV and HD movies to my living room (Media Center/Xbox as an extender), play games, I have an HTC Touch Diamond phone that doubles up as my portable media player, allows me to stay in touch with friends, take photos and videos and share them instantly.

   You guys make some decent stuff.  The problem is, the mainstream isn't aware of it.  The mainstream thinks Mac is cool and PCs are Word and Spreadsheet.

   So, I think these adverts do a good job of saying "Actually, no, you've got it wrong".  It doesn't say "we're not about being productive, we're much cooler than that".  Instead it says "Actually, we do both".  So good work.
2. Brandon LeBlanc

   

   
   Posted on: September 19, 2008 at 2:40AM  

   Alimaggs, I just picked up a HTC Touch Diamond. How do you like yours? How's your experience been? Would love to hear your thoughts and experiences.

   Thanks for the comment!

   - Brandon
3. JagsLive

   
   Posted on: September 19, 2008 at 2:57AM  

   I'm a PC and a Linux :)  This ad is sooo kool.

   And its refreshing to see that Microsoft doesn't need to rely on negativity (like Apple does) to sell its product.

   Keep 'em coming Microsoft. Though I wish Microsoft should've started this many years ago...
4. woodyelf

   
   Posted on: September 19, 2008 at 3:07AM  

   great great add campaign. It's been such a long time since MS came up with a good marketing ideea ( at least in my opinion). I'm posting this from my iphone but I'm definitely a PC.
5. dovella

   
   Posted on: September 19, 2008 at 5:31AM  

   MEGA GREAT!!!!!!!

   GO MICROSOFT!!!!!!!!!!!!!!!!
6. Superpotato

   
   Posted on: September 19, 2008 at 7:51AM  

   Good, I was getting sick of those Mac ads. It's about time MS countered them. I would love to see it now, the cool Mac guy claiming to be a Mac then about a million other people from all walks of life tell him they are a PC. That's right Steve Jobs, with PCs no one tells us what we're are supposed to do with them.
7. Photo1921a

   
   Posted on: September 19, 2008 at 10:23AM  

   I think this is a great advertisement campaign, except I can’t see how it relates to Vista.

   Lest see Vista has:

   1)DRM, now I don’t have a problem with DRM, so it doesn’t pertain to me, but a lot of people vehemently object to DRM  because it stops them from doing what they want to do on their own computers, so to me Microsoft you put up a WALL!

   2)UAC, I turned it off I am willing sacrifice security, now it’s still there because an administrator is still not a administrator, but that don’t bother me, I actually like UAC because it keeps me from having to fix friends and family’s computers as much. To many though it stops them from doing what they want to on their computers, so to me Microsoft you put up a WALL!

   3)Program Compatibility,  Vista has problems with both hardware and older programs, games etc. So Vista stops people from using programs or hardware, this is not entirely Microsoft fault, hardware and software manufactures have a responsibility to provide updated drivers or program updates.  Alas it is still for many Microsoft’s problem, so for many, Microsoft you put up Wall!

   4) UI, now this one is my beef, I use to be able to move the tool bars, address bar, menu bars, and icon bars, now Microsoft locked them down to where they want them, so your stopping me from using my computer the way I want to so guess what, Microsoft you put up a Wall!

   Oh wait in IE8 I can resize the address bar and make the search bar bigger, Hey look there’s a little hole in the Wall I can almost see through it! Wow I am so excited…

   In closing there are the 4 Walls in Vista the way I see them, 3 out of the 4 are not a problem for me, that dose not mean they are not a problem.  Now with sarcasm aside, (and yes I am and will always be a sarcastic SOBum)

   This would be a great ad campaign if Microsoft actually lived up to it, since the betas of Vista they haven’t. Time will tell if they reverse this trend.

   I will say this I look forward to the day when Microsoft, walks the Talk….
8. Alimaggs

   
   Posted on: September 19, 2008 at 2:52PM  

   Brandon,

   I love the Diamond.  How are you getting on with it...?

   Plus points:

   It's slim.  Looks almost Zune like.  Fits in my pocket when I go to the gym. Very light and thin.

   Picked up the desktop cradle (the official one, keeps the diamond look and feel and can connect to external speakers) and the car mount.

   The interface is stunning and easy to use, everything is a swipe away.

   The screen is the sharpest I've seen, web sites look fantastic - I rarely dig out my laptop anymore when I'm not working.

   Camera is good (although it does need a flash).

   Windows Live connects my life together, and Live Search with the GPS is fantastic with my car mount (which also hooks up the Diamond to my stereo too, so it is my music player in my car).

   Internal memory is good (could do with being a bit bigger).

   Tilt sensor is stunning (five of my friends have picked one up/are getting one based on the ball game alone).

   Down side for me:

   Needs a flash on the camera - I can't yet ditch my dedicated camera for inside/poorly lit shots.

   More internal memory would be nice.

   But for the size of the device, it makes the iPhone look like a brick, which is a far cry from previous Windows Mobile Devices.

   It's just a smart product.  Again, it fits in with the campaign you guys have started.  It's a cool product.  And everyone that's seen it and played with it thinks so.

   How are you finding it?
9. nycbesad

   
   Posted on: September 19, 2008 at 6:05PM  

   Credit where credit is due, these are much, much better.  Getting everyone involved on the website is a great idea.

   But I agree that the Vista issue is not being addressed here.  You said earlier that these ads are for Windows and the Mojave ads are for Vista, but I've seen two dozen of the former vs one of the later.  I thought redeeming Vista was one of the main goals here. (And whether you like Vista or not, it's public image DOES need redeeming, no debate)  It kind of feels like Vista's been given up on, especially with the news that the 7 beta may be out in eight weeks.
10. Jim

    
    Posted on: September 21, 2008 at 9:48PM  

    This video http://www.apple.com/macosx/guidedtour/medium.html describing the 'user experience' and tools available to a Mac Leopard OS X user is pretty compelling.  Does Microsoft have a video like this that shows off what is available to users with the variant of Vista installed on most consumer machines?  (if so, could you provide the URL pls?)