With the ailing global economy, I am looking at ways I get better value for my money. One way I can do this if I need to replace a computer is by avoiding the “Apple Tax.” Microsoft sponsored a new whitepaper (PDF) from Roger Kay of Endpoint Technologies...

I’m probably not going to make it a habit to blog about each and every TV ad we do but I thought it would be nice to highlight the next ad in our Laptop Hunters series. This time we’re introduced to Giampaolo, a recent college grad and engineer. Giampaolo...

  Today we’re introducing the next chapter in the ongoing Windows Brand Campaign - an exciting new series of ads called Laptop Hunters . These new ads trace real people as they go on a hunt for a new laptop. For many people looking to buy a new computer...

Since starting the "I'm a PC" campaign a few months ago, we've been hearing folks were interested in showing off they are a PC with "I'm a PC" gear such as t-shirts and hats. We've partnered up with Zazzle.com to provide...

To go with your Life Without Walls Wallpapers for your PC, you can now download the “I’m A PC” Windows Live Messenger Theme Pack that gives you a variety of Display Pictures and Backgrounds for your IM conversation window. Click above to download the...

In light of tonight's new ad "Life without Walls" seen in newspapers today along with the new "Real PC" TV ads (see Chris's post ); I've decided to make wallpapers for folks so they can add "Life without Walls" as wallpaper on their PC. 1920x1200 1650x1050...